An Atheist public policy group is seeking hourly naming rights to the stadium the Sunday, Feb. 7, 2010 CE Super Bowl will be played in. The stadium has had seven names since it was built in 1987, including three names in the last twelve months. Most recently, the name was Land Shark Stadium for only eight months. The current naming rights winner, Sun Life Financial, will pay approximately $4 million per year in exchange for the stadium being known as Sun Life Stadium. American Atheists, Inc., applauds this effective development in what many see as America’s national unifying religion–professional sports — and is offering to participate by paying to have the stadium named “American Atheists Stadium” for one hour — from noon until 1 p.m. on 8 February 2010 CE, the day after the Super Bowl.

This idea came from one of our Development Committee members, and the money was pledged for this purpose. If we can get the stadium to take the offer, we will have one hell of a media burst, and yes, it will be an nice compare/contrast to the Tebow religion Superbowl commercial.